You’ve tried everything from buying likes and followers to helping promote and popularize your account, but nothing is working. Well, this article will excite you if this is you right now. Do you know the best strategies to promote and popularize your Instagram account are free? Here are several tips you can use. If you are looking for other options, you can also promote your Instagram account with automatic likes. But first, let’s look at the free options.
Ramp Up the Quality of Your Content
Your content is the backbone of your Instagram account. To popularize and promote your Instagram account, you need to constantly deliver quality content. However, you must first figure out what content performs best with your audience.
The only way to do so is by experimenting with different types of content. You also need to ramp up your posting and content production frequently. For new Instagram accounts, consider publishing at least once daily. It’s also important to remember that the more content you roll out, the more engagement time you need to squeeze in.
Another aspect you ought to remember is that Instagram users consume content fast. Therefore, ensure that you make your promoted content look more organic.78% of followers tend to unfollow brands that always post promotional content. Ensure that the posts you promote blend perfectly with your other content. Your content should also express your brand’s personality and recognizable traits like signature color.
Make the most of user-generated content. You can work wonders for your Instagram marketing with the help of user-generated content. It can help improve your cost-per-click metrics, increase your conversion rate, and boost engagement.
Post Faces. According to statistics, Instagram posts with the brand representative or a model’s face get 32% more comments and 38% more likes.
Promote Your Content on Other Social Media Platforms
Another way you can promote your Instagram account for free is by cross-promoting it across other platforms. For instance, you can use Twitter and Facebook to promote your Instagram content. While cross-promoting is an excellent move, it’s important to remember that every social platform does have its own practices. For example, hashtags are pretty popular on Instagram. While on Facebook, you may have to create a different description for the videos and content you create. This would mean putting in a little more time to ensure your content receives the right engagement, even on Facebook.
People-Focused Content
While Instagram is an excellent place for sales, you need to remember its first objective – sharing experiences. The best way this platform does so is by sharing selfies, photos, and now videos. However, while the photos you share have to be personalized, they also need to be people focused. Also, ensure that your hashtags can help your target audience find your content.
Engage Through Instagram Stories
Currently, there are over 500 million users that use Instagram stories. And this number is growing every day. If you are looking for a way to promote and popularize your account, Instagram stories are an excellent way to go. With these stories, you can encourage your followers to share and engage with your content. You can also use this feature to build a loyal following of people who are connected to your business or brand.
You Can Create a Save-able Content Feed
If you are an online business or brand, you can take advantage of the shares, saves, and comments. One way you can do so is by creating content that will help encourage your followers to click your save button. This is an excellent way to boost your content engagement. Your followers can always return to your saveable content. If you can share suggestions and tips to help your followers, you can expect them to visit even more.
Go Live
Another Instagram feature you can use is the Live feature. You can host different workshops, interviews, and Q&A sessions on Instagram live. However, make sure your followers know that you are going live well in advance. You can build a trustworthy business and brand when people see you engaging with other brands and businesses. Ensure that you create a meaningful experience for your followers, even on live platforms.
There isn’t a sure way to promote your Instagram account. However, taking those first steps can help you get your Instagram account to where you want it to be. But make sure you remain patient and consistent all the way. And with time, your efforts will pay off. But, with the tips above, you can easily promote and popularize your Instagram account one step at a time.
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